‘Influencers’ are the next logical step when one considers how reality TV changed everything.
Combined with the rise of social media, which gives everyone a platform should they decide to use it, now we have people who are famous for doing absolutely nothing other than being popular and relatable on Instagram or insert other social media platform here.
And they’re great for marketing purposes.
Often, influencers are targeted by brands in the hope that they may plug the brand on their social media. Thus ‘influencing’ their followers to buy.
Well, if that doesn’t sound thrilling enough, you can now dress up as a generic social media influencer for Halloween thanks to Urban Outfitters.
Here is the costume:
For the price of $59, you can buy a paper thin sports bra and a pair of leggings and be a generic social media influencer. Not to mention that they recommend you complete the look by buying a pair of Fila sneakers for $70, a $10 canvas baseball cap and a $16 platinum wig for a total of $155.
Of course, the irony is that the best influencers are the ones who are most authentic to themselves. This costume is anything but.
Some had ideas about how the costume could be improved…
add crocodile tears and an apology video and you're good to go
— ️ (@purehollywood) September 28, 2018
Carry around a sign that says “my truth” lmao
— Kassie Tarango (@Kass_Aye) September 28, 2018
Make that into cycling shorts then, yeah.
— A (@risky_meenah) September 28, 2018
Forgot the wireless headphones and love island bottle
— | GG | (@GGrahame_) September 28, 2018
Others were amused by it…
— Naomi Mutua (@AKenyanGirl) September 28, 2018
The shade pic.twitter.com/XImUwZWANx
— Miriam Mburu (@NissiMburu) September 28, 2018
We are living in a @TheOnion article
— BIGO ID: fox10 (@foxisaten) September 28, 2018
This is soo funny
— kati (@kati_dust) September 28, 2018
— Chocolate Dip (@Rai_SoLovely) September 28, 2018
And some just may have found their Halloween costume…
@marisydneyy my halloween customer now tbh… i already have it
— amne (@s0fiagraf) September 28, 2018
Omg I think This should be my Halloween costume this year !!
— gangsta btch vol 1 (@redhurrswagg) September 28, 2018
— Amron (@glamron) September 29, 2018
Yeah… we think we’re gonna pass on this one.