‘Instaception’ Is Now A Viral Trend, And It’s Super Meta

An Australia makeup artist by the name of Dominic created a new trend on Instagram and it’s deliciously meta while honestly highlighting the fact that what you see on social media is the result of a lot of effort.

Dominic, known by the Insta handle @dom.skii, posted his idea back in July.

The concept is a square of perfectly done makeup within an Instagram frame. Everything outside of the frame is kept natural so that viewers can see the difference between what is on the “screen” and what is reality.

Dom’s idea has since become a trend dubbed “instaception”.

The results? Gorgeous snippets of makeup artistry that show just how much work goes into those insta-worthy pics.

Some artists are even taking the opportunity to make statements with their work. 

For example, @simple.symphony posted this video with the caption,

“Show me the most damaged parts of your soul, and I will show you how it still shines like gold.”

Others are posting theirs with the hashtag #pictureperfectchallenge. The hashtag alone alludes to the pressure to post only perfection on social media.

“Legend has it that we can only truly enjoy life when we stop caring what people think and talk about. Carrying weight from the opinion of others is an unnecessary burden. Take it easy!! ✨#pictureperfect #pictureperfectchallenge

The trend has taken Instagram by storm. Here are some more of our favorites.

“Beauty is something relative. Do not make it the basis of your self-esteem. You have much more than a face and a body. Makeup is optional. Ever. Even with dark circles, even with blemishes, pimples, and anything else. Have you ever tried dressing yourself? Have you tried it yourself? Self-acceptance is part of a process of self-knowledge, give yourself time to discover yourself and learn to love and appreciate yourself.”

“• Today I want to share this that has gone viral and I liked it a lot because of the meaning it has. • Many times we see in social networks Especially in @instagram where we see perfect photos ……. so perfect to influence us and believe that the daily reality can be the same as that of publications.
• But it is important that we remember the difference between the VIRTUAL AND REAL WORLD.
• In the virtual world we only see what people want to share, we will never really know how a person feels, what their true state of mind is etc. But you know what? I like the real world because it is precisely IMPERFECT, it gives us the opportunity to put ourselves to the test and to mature through a thousand challenges.

A beautiful reminder that social media is not reality.

H/T: Buzzfeed, Instagram